Social Impact

"SIERRA" becomes a tool for memory, education and social change.

• Cultural preservation: safeguards mountain traditions facing modern change.
• Education: a pedagogical platform raising awareness of rural life in Argentina.
• Visibility: exposes issues such as isolation and limited access to basic services.
• Empathy: brings audiences closer to lesser-known realities.
• Sustainable tourism: can boost the local economy with positive impact.
• Legacy: a reference and memory for future generations.

In short, Sierra is an agent of cultural and social preservation, and a window into a universe that endures in San Juan’s mountains.